How to Create Product Discount Coupons

Created by Kim Santos, Modified on Wed, 26 Mar at 9:19 PM by Kim Santos

Purpose/Goal

We need to create coupons for the following reasons:
  Boost Sales
  Increase Conversion Rate
  Generate Customer Loyalty
  Drive Traffic to Your Listing
  Clear Excess Inventory
  Gain Competitive Advantage
  Promote New Product Launches

Resources Needed

Amazon Seller Central access

Knowledge Base

[Video link] - where can they go to learn more? YouTube? Video from Amazon Course?
Best to attach videos on here

Attach Loom Video of SOP Being Done

[Video]

Overview of Steps

1. Advertising > Coupons https://sellercentral.amazon.com/sellercoupons/coupons

2 If you create a coupon for more than 5 ASINs, choose “create in bulk”. It will give you the template to use.
If you’re creating only for 1 ASIN. Choose “create a new coupon.”

3. Search for the ASIN, tick the box and click continue

4. Provide the promo or coupon details

5 Review promo details then click submit. Click edit if there are changes you need to make.

6. After clicking the submit button. Check the status.

Advertising > Coupons https://sellercentral.amazon.com/sellercoupons/coupons
If you create a coupon for more than 5 ASINs, choose “create in bulk”. It will give you the template to use.
If you’re creating only for 1 ASIN. Choose the “create a new coupon.”
Search for the ASIN, tick the box and click continue
Provide the promo or coupon details

5. Review promo details then click submit. Click edit if there are changes you need to make.

6. After clicking the submit button. Check the status.

Quality Control

Check the coupon if it’s live on the product page.